Prega News has rolled out a campaign #SheCanCarryBoth, with an aim to celebrate the women who skillfully navigate the demands of their professional and personal lives with grace.
The film showcases the unwavering dedication of a teacher amid her final weeks of pregnancy. Despite her condition, she remains steadfast in her commitment to her students' education. Selflessly, she extends herself by offering additional classes and support to the struggling 12th-grade students, determined to ensure their success in the upcoming board exams. While others within the school might suggest prioritising her own well-being and unborn child, she persists because, to her, these students are like her own children, deserving of every opportunity to thrive. The film concludes with the students paying a visit to their teacher following the birth of her newborn, emphasising the steadfast dedication of over 50% of working women who choose to continue their professional responsibilities during pregnancy.
Joy Chatterjee, associate vice president, sales and marketing head, Mankind’s CBU (consumer business unit), said, "With #SheCanCarryBoth, we wanted to showcase an inspiring woman who embodies strength, compassion and purpose in playing her dual roles as an educator and mother-to-be. Meenal's story reflected the quiet struggles of women everywhere who balance professional expectations and personal duties with grace. We are proud to have honoured women like Meenal who uplift their communities through small daily acts of courage and kindness. Mankind Pharma is dedicated to creating positive social change and progressive values. The #SheCanCarryBoth video champions gender equality by showing an inspirational woman thriving in both her career and family life."
.jpg&h=334&w=500&q=100&v=20170226&c=1)
