![John George](https://cdn.i.haymarketmedia.asia/?n=campaign-india%2fcontent%2fjohngeorge.jpg&h=570&w=855&q=100&v=20170226&c=1)
AdLift has announced the appointment of John George as senior creative director. George will be based in Bengaluru and will lead the agency's creative output.
He will report to Prashant Puri, co-founder and CEO, AdLift.
Puri said, “I feel excited to have John leading the creative team at AdLift. His experience of delivering some crucial campaigns swiftly will surely help the team in attaining new attributes that will set modern standards not only within the company but amongst the industry as well.”
George said, “There’s more than one reason for me to join the AdLift family. Firstly, it is bursting with infectious energy, and I am sure that it’ll bring out the best in me. Secondly, I admire Prashant’s vision for AdLift. Aligning my creative goals to his vision will not only help me realise my true creative potential but also help build tangible digital assets for brands that can be leveraged not just today but also in the future. AdLift is India’s fastest growing digital agency. Now, who doesn’t like accelerated advancement?”
In a career spanning 18 years, he has had stints with Percept H, Dentsu, Lowe Lintas, Ogilvy, J Walter Thompson and FCB Ulka, among others.