Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Jun 25, 2010
Ajay's blog: Mere 30-seconders are passé
We have five days behind us in this seven-day festival. We are clearly in the second half of this mega industry platform. And now the next/big awards will only be announced on Saturday evening, when the sun begins to set on the 57th international advertising festival at Cannes.It’s yet not time to bid adieu, but it definitely is that time by when the questions start to be heard in every corner of the Indian contingent….How did India perform?
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
Opinion
Jun 28, 2010
Ajay's blog: Questions to take home
Opinion
Jun 26, 2010
Ajay's blog: How to start an agency from scratch?
Just Published
Media
13 hours ago
Aviva awards creative account to Saatchi & Saatchi
Saatchi & Saatchi took on AMV BBDO and Havas at the final stage.
Media
13 hours ago
Campari Group appoints global media agency
WPP Media was the incumbent on the account.
Marketing
14 hours ago
The new currency of culture: Why brands are chasing ...
In the noise of the country’s booming live entertainment market, experiential utility, not visibility, has become the differentiator.
.png&h=268&w=401&q=100&v=20250320&c=1)
Media
18 hours ago
2026 is looking bright for commerce media: WPP Media
Unlike traditional advertising, the agency's officials explain why commerce media offers deterministic shopping data and full-funnel visibility. But measurement remains a challenge.
