
Amadeus appoints Zeno Group for PR
Account won post a multi-agency pitch

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Influencer content outperforms digital ads on ...
67% of Indians trust influencer recommendations over traditional advertisements, notes Kantar’s Influencer Playbook report.
Agencies share reels and business messaging case ...
At the Summit, agencies share how AI, Reels and Business Messaging drive real business benefits for brands.
Here’s a thought: The ad industry still needs big ...
While personality cults around agency founders seem a relic of a less enlightened past, three experts argue that to break the rules and take back control, advertising needs at least a few larger-than-life figures.
Google reveals third-party cookies are here to stay
Tech giant’s 360 u-turn will mean advertisers can still use third-party cookies to target consumers.