
Infectious Advertising has announced the appointment of Anil Jayachandran as chief strategy officer.
Jayachandran moves from Omnicom where he headed communications planning in Malaysia.
Nisha Singhania and Ramanuj Shastry, directors and co-founders, Infectious Advertising, said, “We are delighted with Anil’s arrival. The more we know the consumer, the sharper our work gets. Anil’s here to help push the envelope in strategic thinking so that our work gets even more infectious.”
In a career spanning close to 25 years, he has also worked with Leo Burnett, JWT, Unilever, Lintas, O&M and McCann across markets.