Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Nov 21, 2013
Bacardi celebrates 'untameable' spirit with global marketing campaign
Bacardi is rolling out a new marketing strategy, focusing on the brand's "irrepressible spirit" and its 150-year history going back to 19th Century Cuba.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Media
Oct 13, 2012
Weekend fun: NH7 Weekender is back
Just Published
Media
40 minutes ago
Creators aren't the destination; they're often a ...
As AI scales, Edelman’s president of Integrated Solutions and Delivery believes that the real battle is protecting trust and originality. In 2026, integration is inevitable, but integrity is not optional.
Advertising
1 hour ago
Gut only tells half the story
Brands rely on advertising research for their PR strategy. But these insights are designed for creative messaging, not behavioural or cultural context.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
18 hours ago
Numero Uno charts a renewed path after operational ...
Following an operational disruption earlier this year, the renewed brand direction focuses on resilience, intent and community connection.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Marketing
22 hours ago
The new frontier in brand storytelling
IAA India and Snapchat brought together agencies and creators for a hands-on look at AR’s growing role.
