BMB India, a 50:50 JV between Trevor Beattie’s BMB and Madison World, has won O-SIX Travel & Hospitality account
On winning the account, Prabha Prabhu, chief executive officer, BMB India, said, “We won this account based on our capabilities and our category knowledge and the great work that we have done for Thomson Holidays in London. The campaign is approved and ready to roll next week. This year we will be using only press and digital media. We hope to however make it a highly visible campaign.”
Leapfrog Holidays & 360 Himalaya; brands of O-SIX Travel & Hospitality have been in the business for six years now.