Awards
Campaign India Team
Jun 05, 2017

Cannes Lions 2017: Lions Innovation shortlists announced

Leo Burnett's 'Roads that honk' campaign is the only Indian entry to make the cut

Cannes Lions 2017: Lions Innovation shortlists announced
The 2017 Innovation Lions shortlist has been announced. 
 
In total, 35 campaigns have been put on the shortlist for this year's Innovation Lions. Leo Burnett India's "roads that honk" campaign for HP Lubricants is the only Indian entry to make the cut in this section.
 
The teams behind each campaign will be asked to present their concept to the jury live over three days, on 17-18 June in Palais II and then 19 June on the showcase stage at the Lions Innovation Festival.
 
The winners will be announced at the awards ceremony on Tuesday, June 20th.
 
Also read: 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

WPP mandates four days per week in office

1 WPP mandates four days per week in office

Why is PVMA missing ‘U’?

2 Why is PVMA missing ‘U’?

From football fields to viral feats: Humaira Mahat’s influencer marketing playbook

3 From football fields to viral feats: Humaira Mahat’s influencer marketing playbook

Programmatic advertising’s power trio: AI, analytics, and privacy protection

4 Programmatic advertising’s power trio: AI, analytics, and privacy protection

WPP’s back-to-office push: Is India’s adland ready for reset?

5 WPP’s back-to-office push: Is India’s adland ready for reset?

WPP boss Mark Read hits back at employee vitriol over back-to-office mandate

6 WPP boss Mark Read hits back at employee vitriol over back-to-office mandate

Wondrlab expands tech portfolio with BigStep acquisition

7 Wondrlab expands tech portfolio with BigStep acquisition

South Indian films dominate box office in 2024: Ormax report

8 South Indian films dominate box office in 2024: Ormax report

Valentine's Day 2024: Brand work that caught our attention

9 Valentine's Day 2024: Brand work that caught our attention

AI-powered content can be a shortcut to marketing greatness

10 AI-powered content can be a shortcut to marketing greatness

Related Articles

Cannes Lions 2017: Jury speak
Awards
Jun 15, 2017
Prasad Sangameshwaran

Cannes Lions 2017: Jury speak

Real Madrid partners with HP
Marketing
Feb 05, 2024
Campaign India Team

Real Madrid partners with HP

PHD retains HP’s global media account
Advertising
Feb 01, 2024
Alison Weissbrot

PHD retains HP’s global media account

Cannes Lions 2017: 19 shortlists for India on day four (Updated)
Awards
Jun 20, 2017
Campaign India Team

Cannes Lions 2017: 19 shortlists for India on day ...

Just Published

GroupM axes global agency CEO roles in major centralisation push
Advertising
3 hours ago
Gideon Spanier

GroupM axes global agency CEO roles in major ...

EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.

Dileep’s redemption: Spotlight on India’s unsung coaches
Advertising
4 hours ago
Campaign India Team

Dileep’s redemption: Spotlight on India’s unsung ...

Sportz Village’s new campaign celebrates school coaches as change-makers, weaving emotion and grit into the story of a young cricketer.

The CMO’s MO: Lupin’s Sourabh Agrawal believes that creativity thrives beyond big budgets
Advertising
4 hours ago
Vinita Bhatia

The CMO’s MO: Lupin’s Sourabh Agrawal believes that ...

The pharma firm’s senior VP says Gen AI levels the field, making smart deployment of innovative ideas the key to success.

India’s DPDP Rules: A game-changer for data-driven marketing?
Marketing
5 hours ago
Vishal Kumar

India’s DPDP Rules: A game-changer for data-driven ...

The proposed guidelines reshape marketing with data localisation, requiring innovative compliance strategies to thrive in India’s evolving digital ecosystem, opines LeapX's CEO.