Media
Robert Sawatzky
Dec 10, 2019

Digital ad spends in India to overtake print media in 2020: Magna

In India digital media is expected to grow in excess of 25 percent compared to a three percent growth for print

APAC outpaced the global ad market's 5.2% growth in 2019, but will only slightly beat the 5.7% growth Magna predicts globally for 2020

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

1 Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

2 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

India 2030: Middle class majority to fuel shift to experience-led spending

3 India 2030: Middle class majority to fuel shift to experience-led spending

Googlies on Google: A curiosity-driven game for search

4 Googlies on Google: A curiosity-driven game for search

Kia's Sonet embarks on a journey of uncharted thrill

5 Kia's Sonet embarks on a journey of uncharted thrill

Can sound make you taste spice? 7UP thinks so

6 Can sound make you taste spice? 7UP thinks so

Shaadi, skins and synergy: BGMI’s campaign ups the game

7 Shaadi, skins and synergy: BGMI’s campaign ups the game

FCB India goes solo in WARC’s Global Good parade

8 FCB India goes solo in WARC’s Global Good parade

Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

9 Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

Cadbury 5 Star gives the AI revolution a humorous pushback

10 Cadbury 5 Star gives the AI revolution a humorous pushback

Related Articles

India’s M&E sector to reach INR 3.10 lakh crores in value by 2027: Study
Advertising
Mar 28, 2025
Campaign India Team

India’s M&E sector to reach INR 3.10 lakh crores in ...

India to be among fastest-growing ad markets in 2024: Magna forecast
Advertising
Jun 17, 2024
Campaign India Team

India to be among fastest-growing ad markets in ...

TV broadcasters' margins to grow 3% by 2027: Study
Media
Mar 18, 2025
Campaign India Team

TV broadcasters' margins to grow 3% by 2027: Study

75% of marketers report declining returns on social media ad spend
Advertising
Apr 09, 2025
Staff Reporters

75% of marketers report declining returns on social ...

Just Published

Interpublic reports $94 million loss for Q1 2025
Advertising
30 minutes ago
Shauna Lewis

Interpublic reports $94 million loss for Q1 2025

The loss was fuelled by $203 million in costs for 'strategic restructuring actions'.

Australia and India lead the Grand Prix tally at Spikes Asia 2025 as Kazakhstan secures first-ever wins
Advertising
49 minutes ago
Staff Reporters

Australia and India lead the Grand Prix tally at ...

Spikes Asia 2025 concluded tonight in Singapore with Ogilvy named Network of the Year, Colenso BBDO Auckland and EssenceMediacom taking home top honours, and Kazakhstan joining the winners’ circle for the first time.

Havas invests in Ostro's AI platform
Advertising
21 hours ago
Campaign India Team

Havas invests in Ostro's AI platform

This investment in the AI-led platform will support Havas Health Network, boost Havas Creative and Media Networks, and refine the agency's media precision.

Old souls, smart tech—the consumer paradox brands can no longer ignore
Advertising
22 hours ago
Noor Samra

Old souls, smart tech—the consumer paradox brands ...

As technology races ahead, a new kind of consumer is emerging—one who wants smart solutions powered by AI, but also the grounding comfort of rituals, nostalgia and analogue charm, observes FCB Interface's Noor Samra.