Euro RSCG has found a place in Unilever’s first global digital roster. Besides Euro RSCG, joining Unilever’s select group are Publicis Groupe’s Razorfish and independent agencies AKQA and Lean Mean Fighting Machine.
Speaking about the India implication, Suman Srivastava, CEO, Euro RSCG said, “Euro RSCG 24X7, digital outsourcing arm of the agency, will be handling a major portion of digital production that Euro RSCG Worldwide will be doing for Unilever globally. As for specific local projects, we are in talks with the client and something should materialise for Euro RSCG 4D India soon.”