Marketing
Campaign India Team
Apr 11, 2019

Goafest 2019: Amazon, Flipkart and Myntra discuss changing marketing trends

Achint Sethia, Ravi Desai and Vijay Sharma took centre-stage on day one of the three-day festival to discuss shifts in the marketing space

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

1 Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

2 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

India 2030: Middle class majority to fuel shift to experience-led spending

3 India 2030: Middle class majority to fuel shift to experience-led spending

Kia's Sonet embarks on a journey of uncharted thrill

4 Kia's Sonet embarks on a journey of uncharted thrill

Googlies on Google: A curiosity-driven game for search

5 Googlies on Google: A curiosity-driven game for search

Adani Group wins four Olive Crown awards

6 Adani Group wins four Olive Crown awards

FCB India goes solo in WARC’s Global Good parade

7 FCB India goes solo in WARC’s Global Good parade

Moves and wins roundup: Week of 07 April

8 Moves and wins roundup: Week of 07 April

Shaadi, skins and synergy: BGMI’s campaign ups the game

9 Shaadi, skins and synergy: BGMI’s campaign ups the game

Cadbury 5 Star gives the AI revolution a humorous pushback

10 Cadbury 5 Star gives the AI revolution a humorous pushback

Related Articles

Myntra’s ‘Fashion with caution’ turns heads—and trolleys
Advertising
Jan 30, 2025
Campaign India Team

Myntra’s ‘Fashion with caution’ turns heads—and ...

Myntra’s FWD campaign plays a stylish chess gambit
Advertising
Jan 21, 2025
Campaign India Team

Myntra’s FWD campaign plays a stylish chess gambit

Here's why personalised advertising has edged out generic ads
Advertising
Jul 08, 2024
Manasvita Subramanian

Here's why personalised advertising has edged out ...

Goafest 2019: Speakers announced
Advertising
Apr 01, 2019
Campaign India Team

Goafest 2019: Speakers announced

Just Published

OMG India receives four Meta Blueprint certifications
Advertising
1 hour ago
Campaign India Team

OMG India receives four Meta Blueprint certifications

Claims to be the first agency network in India to secure all four company-level Meta Blueprint certifications.

Influencer content outperforms digital ads on lower- and mid-funnel metrics: Study
Advertising
6 hours ago
Campaign India Team

Influencer content outperforms digital ads on ...

67% of Indians trust influencer recommendations over traditional advertisements, notes Kantar’s Influencer Playbook report.

Agencies share reels and business messaging case studies at Meta Marketing Summit
Media
6 hours ago
Campaign India Team

Agencies share reels and business messaging case ...

At the Summit, agencies share how AI, Reels and Business Messaging drive real business benefits for brands.

Here’s a thought: The ad industry still needs big personalities
Advertising
9 hours ago
Warwick Cairns

Here’s a thought: The ad industry still needs big ...

While personality cults around agency founders seem a relic of a less enlightened past, three experts argue that to break the rules and take back control, advertising needs at least a few larger-than-life figures.