Campaign India Team
Jun 20, 2012

Hindi GEC Ratings: Colors moves to second place

Star Plus continues to lead

Hindi GEC Ratings: Colors moves to second place

 

In week 24 of 2012, Star Plus dropped one GRP, but continued to lead Hindi GECs as it ended the week with 268 points.
 
Colors gained 15 GRPs and moved up two places from the previous week to finish second on the ratings table. The channel ended the week with 215 points.
 
Zee followed three GRPs behind to end a spot lower at third. The channel gained nine GRPs from last week to end with 212 points.
 
Sony saw a 14 point dip to 187 GRPs, and ended the week down one place at fourth.
 
Sab TV moved back from sixth to fifth place, even though the channel's ratings dipped by four points to 116 GRPs. Life OK fell to sixth place, with a 16 point dip to end at 106 GRPs.
 
Sahara ended the week at 36 GRPs, a five point rise from the week before.
 
Campaign India note: Viewership data for CS 4+, Hindi Speaking Markets, sourced from TAM subscribers
Source:
Campaign India

Related Articles

Just Published

3 hours ago

HUL, Honasa settle sunscreen campaign lawsuit

HUL to take down digital versions of the campaign; Honasa removes social media posts making a reference to Lakmé.

7 hours ago

VDO.AI launches cricket-themed ad formats

Aims to help brands deliver 3x consumer engagement for their IPL ad campaigns.

12 hours ago

Global adspend on news brands forecast to decline ...

Creator journalists and UGC are starting to draw more attention from advertisers wary of potentially distressing content on news brands.

12 hours ago

Omnicom CEO John Wren dismisses speculation about ...

Wren was speaking at the Q1 earnings call and expects to close the IPG acquisition in H2 2025.