Campaign India Team
Oct 19, 2020

Hotstar to launch in Singapore on 1 November

Enters deal with StarHub

The launch offer will let users watch the IPL free till 3 November
The launch offer will let users watch the IPL free till 3 November
Hotstar will launch in Singapore on 1 November. 
 
Consumers in Singapore can subscribe to the service for a subscription fee of S$69.98 annually. The service will be available on connected TV devices such as Apple TV, Android TV and Google Chromecast. All Hotstar users will also have access to two concurrent streams and unlimited download (excluding live feed) per device. 
 
As a launch offer, Hotstar will give users free access to four IPL 2020 league matches between 1-3 November.   
 
Hotstar has collaborated with StarHub. With this offer, all StarHub Indian+ subscribers on a 12 or 24-month contract will be able to access Hotstar at no additional charges. 
 
Amit Malhotra, regional lead, emerging markets, The Walt Disney Company Apac, said, "With an extensive range of content, featuring the biggest stars and an unparalleled user experience, Hotstar changed the way Indians consume content, quickly becoming the country's leading streaming service. We are excited to launch Hotstar in collaboration with StarHub, and bring the same world-class service to audiences in Singapore.”  
 
Johan Buse, chief - consumer business, StarHub, added, “We are thrilled to welcome another top-class streaming app onto StarHub TV+ service as we continue with unabated momentum to add the hottest and freshest content to entertain our customers. As the number one subscription video on demand (SVOD) service in India, Hotstar boasts a myriad of Indian blockbuster films, TV shows, and the highly anticipated Dream11 Indian Premier League Playoffs and Final, complementing StarHub’s existing TV channels to give our customers the best line-up of Tamil and Hindi entertainment content in Singapore.” 
 
Source:
Campaign India

Related Articles

Just Published

7 hours ago

AiVANTA expands business to Dubai

With this expansion, AiVANTA plans to engage customers from Middle East for its AI-powered video solutions.

8 hours ago

Analytic Edge becomes Google's Meridian Certified ...

With this certification, the marketing and sales analytics solutions player can implement and offer support for Google's MMM solutions in Asia-Pacific region.

13 hours ago

Electronic Arts appoints GroupM to global media account

T&Pm was the incumbent on the account.

14 hours ago

Beyond the jingle: The power and challenges of ...

As digital interactions get increasingly audio-driven, brands that master sound today will resonate the loudest with consumers tomorrow, says BrandMusiq's founder.