Campaign India Team
Mar 08, 2011

Lotus Herbals releases new TVC for White Glow range

WATCH the TVC created by Saints And Warriors

Lotus Herbals releases new TVC for White Glow range

Lotus Herbals has brought out its first TVC for its "White Glow" range. 

 
Watch the TVC 
 

 
The TVC features a young woman in a verdant place. The voiceover says, "Dewdrops, gentle grass. The really beautiful comes only from nature." It goes on to introduce and highlight the benefits of Lotus Herbals White Glow creme.
 
Govind Agarwal, group business head, Saints And Warriors, said, "The brief was 'A herbal crème that gives you fair, even-toned and radiant complexion in 7 days'. We gave it a surreal look, to remain in the herbal world of Lotus."
 
Credits:
 
Client: Lotus Herbals
Agency: Saints And Warriors
Creative head: Pushpinder Singh
Client servicing: Govind Agarwal, Seema Upadhyay, Mary Gayen  
Production house: Nomad Films
Director: Lloyd Baptista
 
 
Source:
Campaign India

Related Articles

Just Published

4 hours ago

Rethinking brand engagement in the age of responsibl...

Social media limits spark marketing’s pivot. Hence, Jajabor Brand Consultancy’s founder and CEO urges brands to ditch instant likes to embrace lasting connections.

4 hours ago

Cadbury 5 Star gives a humorous pushback on the AI ...

Reprogramming every AI to slow down, the brand launched a server farm dedicated to infiltrating AI training databases with confusing gibberish.

23 hours ago

Swiss Beauty’s #SajDhajKe: Empowering brides, ...

The campaign celebrates the modern-day bride who takes the reins of her wedding as opposed to the traditional, reserved bride of the past.

23 hours ago

'Your idea must impress, your craft must evoke ...

Ogilvy's Kainaz Karmakar, jury president for the Design and Industry Craft category talks about what it takes to win at the 2025 Spikes Asia awards.