Q. Which of the following TV commercials do you remember seeing recently?
| Position | Last Ranking | Brand | Agency/TV Buyer | Percentage |
| 1 | (-) | Celcom Blue-Prepaid |
M&C Saatchi/ZenithOptimedia |
85% |
| 2 | (-) | Maxis World Cup |
Ogilvy & Mather/Mindshare |
83% |
| 3 | (6) | KFC Black Pepper Crunch |
McCann Erickson/Carat |
81% |
| 4 | (-) | Colgate Sensitive Pro-Relief Toothpaste |
Y&R/MEC |
80% |
| 5 | (2=) | DiGi Smartplan |
Naga DDB/ Starcom |
78% |
| 6= | (-) | Power Root Millionaire |
Sing Nan/Sing Nan |
77% |
| 6= | (2=) | McDonald's |
Leo Burnett/OMD | 77% |
| 6= | (4) | TM |
DraftFCB/Universal McCann |
77% |
| 9 | (-) | Sunsilk Co-creation What If |
JWT/Mindshare |
75% |
| 10 | (11) | Pantene Pro-V Hair Fall Control |
Grey Group/Starcom |
74% |
| 11 | (12) | Sunsilk Smooth & Manageable |
JWT/Mindshare |
70% |
| 12= | (-) | Anmum Essential |
BBDO/OMD | 66% |
| 12= | (-) | SK-II Facial Treatment Essence |
Leo Burnett/Carat |
66% |
| 14 | (-) | Wall's Selection Double Dutch Ice-Cream |
Lowe/Mindshare |
65% |
Adwatch research was conducted in the last month as part of AsiaBUS, a monthly omnibus survey of 1,000 adults by Synovate - Gigi Chan: 852-2837-8254. OMD provided the list of television commercials for the research - Vicky Ng: 852-2911-1616.
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