Media
Matthew Chapman
Mar 06, 2014

Microsoft ex-CEO Steve Ballmer explains gravity of his Nokia acquisition

Ballmer said the Nokia buy was the hardest strategic decision he made as boss, speaking at Oxford’s Said Business School

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Adobe launches ad making tool for small businesses

1 Adobe launches ad making tool for small businesses

Kia's Sonet embarks on a journey of uncharted thrill

2 Kia's Sonet embarks on a journey of uncharted thrill

WPP's 'pretty grim' profit warning: stock market analysts react

3 WPP's 'pretty grim' profit warning: stock market analysts react

Hiring without the hustle: SuperStuff.ai rewires marketing talent

4 Hiring without the hustle: SuperStuff.ai rewires marketing talent

WPP has appointed Cindy Rose, a senior Microsoft executive, to replace Mark Read as chief executive

5 WPP has appointed Cindy Rose, a senior Microsoft executive, to replace Mark Read as chief executive

Green isn’t a colour — it’s a claim you prove

6 Green isn’t a colour — it’s a claim you prove

No internet, no problem: AI dials up Bharat

7 No internet, no problem: AI dials up Bharat

Moves and Wins: Week of 07 July

8 Moves and Wins: Week of 07 July

WPP hires AKQA global CEO from Accenture

9 WPP hires AKQA global CEO from Accenture

Influence, interrupted: How India’s creator economy grew up

10 Influence, interrupted: How India’s creator economy grew up

Related Articles

Microsoft AI CEO: Bigger organisations are ‘starting to feel the pressure’ from AI
Advertising
Jun 26, 2025
Lucy Shelley

Microsoft AI CEO: Bigger organisations are ...

Microsoft to retire Xandr DSP in favour of an AI-powered future
Advertising
May 16, 2025
Joseph Arthur

Microsoft to retire Xandr DSP in favour of an ...

What the Microsoft-CrowdStrike outage means for brand reputation
Advertising
Jul 22, 2024
Shawn Lim

What the Microsoft-CrowdStrike outage means for ...

Criteo collaborates with Microsoft Advertising to drive retail media growth
Advertising
Jul 12, 2024
Campaign India Team

Criteo collaborates with Microsoft Advertising to ...

Just Published

Arthur Sadoun on ‘massively increasing gap’ on rivals, winning in creative, and rethinking Cannes
Advertising
18 hours ago
Gideon Spanier

Arthur Sadoun on ‘massively increasing gap’ on ...

Publicis CEO spoke to Campaign at Q2 results.

Agencies, read the room: Clients want more than ideas
Advertising
20 hours ago
Divanshi Gupta

Agencies, read the room: Clients want more than ideas

The Marcom Avenue’s founder reveals seven hard truths clients wish agencies knew—beyond pitches, awards and buzzwords. Hint: Accountability, empathy, and business impact top the list.

Dentsu Lab in India trades innovation theatre for rapid prototypes
Advertising
21 hours ago
Vinita Bhatia

Dentsu Lab in India trades innovation theatre for ...

With creative R&D under scrutiny, the newly-launched hubs promise low-risk, high-impact solutions that move beyond quick marketing hacks.

KIT Global pushes ‘minimum viable data’ for smarter marketing
Advertising
1 day ago
Vinita Bhatia

KIT Global pushes ‘minimum viable data’ for smarter ...

CEO Olga Dulinskaya explains why brands need less data, sharper personalisation, and unified platforms to navigate emerging markets.