Campaign India Team
Jul 27, 2010

OgilvyOne Asia appoints Jerry Smith as Regional President

OgilvyOne Asia-Pacific has announced the appointment of Jerry Smith as its new regional President, a role that will be effective immediately. He will also join the OgilvyOne Worldwide Board, and will be based out of Hong Kong. In his new role, Smith will oversee the OgilvyOne operations in 12 local markets across the region.  This will involve oversight of all aspects of the OgilvyOne business, which includes a Consulting division, Digital Labs (in Singapore and China), the digital media operation, Neo@Ogilvy, (which

OgilvyOne Asia appoints Jerry Smith as Regional President

OgilvyOne Asia-Pacific has announced the appointment of Jerry Smith as its new regional President, a role that will be effective immediately. He will also join the OgilvyOne Worldwide Board, and will be based out of Hong Kong.

In his new role, Smith will oversee the OgilvyOne operations in 12 local markets across the region.  This will involve oversight of all aspects of the OgilvyOne business, which includes a Consulting division, Digital Labs (in Singapore and China), the digital media operation, Neo@Ogilvy, (which
will continue to be run by Neo@Ogilvy's Asia President, Susana Tsui), and a large number of digital and direct marketing specialists.

The current OgilvyOne Asia President, Kent Wertime, will now take on the role of Chairman of OgilvyOne Asia while he continues his current responsibilities as President of Ogilvy Japan.

Smith is a long-term Ogilvy Asia veteran, having worked previously as COO of OgilvyOne Asia and more recently as Chairman of Ogilvy’s Red Works operations.   Tim Isaac, chairman of Ogilvy & Mather Asia, commented, "Jerry has made many significant contributions to Ogilvy over several years.  He is both an Ogilvy thought leader as well as an important commercial leader of our business.”

Paul Heath, Ogilvy & Mather Asia chief executive officer, noted that, “Jerry is the perfect pick to lead OgilvyOne Asia since the Group’s growth will come from ongoing expansion of our capabilities in new areas of the business.  Jerry has a mission to ensure that OgilvyOne extends its market leadership position at a time when clients are increasing their digital marketing commitments – and need informed agency guidance on the most effective ways to connect with Asian consumers.”

Source:
Campaign India

Related Articles

Just Published

1 day ago

89% of CMOs predict growth in their marketing ...

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

1 day ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

1 day ago

Parle’s ‘GIF it a go!’: A sweet play on connection ...

The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.

1 day ago

VdoCipher introduces live streaming services to ...

Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.