Campaign India Team
Dec 03, 2008

Partho Dasgupta quits Future Media

Partho Dasgupta, CEO, Future Media and Vishakha Singh, head, MaRCom, Future Media have both put in their papers. In a conversation with Campaign India, the two confirmed the development.Campaign India also learns that Dasgupta (pictured) and Singh are starting a new venture in the communication area called Auroracomms Private Limited. However they declined to divulge details on the scope of activity of the new venture. 

Partho Dasgupta quits Future Media

Partho Dasgupta, CEO, Future Media and Vishakha Singh, head, MaRCom, Future Media have both put in their papers. In a conversation with Campaign India, the two confirmed the development.

Campaign India also learns that Dasgupta (pictured) and Singh are starting a new venture in the communication area called Auroracomms Private Limited. However they declined to divulge details on the scope of activity of the new venture. 

Speaking to Campaign India, Dasgupta said, "This is a great time to invest in the media business. We were mulling over this for some time now and finally decided to take the plunge. I look at the recessionary situation as an opportunity to create  inventories delivering better values and leverage the benefits as and when the upturn takes place."

 

Source:
Campaign India

Related Articles

Just Published

1 day ago

When the sellers of joy become its custodians

Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.

1 day ago

Five rules for crafting a high-impact festive campaign

As festive ad clutter peaks, reward-led engagement — with experiential incentives, gamified participation, and frictionless redemption — can help brands cut through noise.

1 day ago

When creativity meets code: The human algorithm problem

As gen AI powers faster campaign production, marketers confront a new paradox — efficiency at the expense of emotion, and originality lost in translation.

1 day ago

Apple keeps crown as world’s top brand, even as ...

Apple retains the world’s most valuable brand tag for the 13th straight year, Interbrand report reveals a 4% slide in value as Microsoft, Amazon and NVIDIA are right on its heels.