Volini's film featuring a young man and his marathoner father stands out this week.
Conceptualised by Lowe Lintas, this film urges youngsters to be around for their parents. The message they convey is - 'being there matters'.
Also read:
May 25, 2017
Pick of the Week: Volini
The message and the execution stand out on this one
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
Related Articles
Advertising
Sep 09, 2022
Picks of the Week: Work that wowed us
Advertising
Sep 02, 2022
Picks of the Week: Work that wowed us
Advertising
Dec 29, 2023
Pick of the Week: Work that wowed us
Advertising
Dec 22, 2023
Pick of the Week: Work that wowed us
Just Published
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Advertising
13 hours ago
Tata Power’s AI Christmas campaign: Magic or ...
The ad reveals how AI is shaping the future of advertising—raising questions about its role in breaking creative boundaries and delivering truly unique narratives.
Advertising
13 hours ago
Indian research and insights industry reaches $3.2 ...
The industry grew 12.6% to $3.2B in FY2024, projected at $3.4 billion by FY2025, fuelling data-driven brand strategies.
Marketing
14 hours ago
Newly-launched Whoppl Bharat aims to bridge India’s ...
This division from Mumbai-based content-to-commerce company tries to empower brands to connect authentically with India’s diverse tier 2 and 3 markets.
Advertising
17 hours ago
Former GroupM China executives to face Shanghai ...
EXCLUSIVE: The trio will appear before Shanghai's Intermediate Court next week, marking the latest chapter in the bribery scandal that rocked WPP's GroupM China in October last year.
