
Pidilite Industries has announced the appointment of Manish Dubey as chief marketing officer.
Dubey moves after a 15-year stint with ICICI Prudential Life Insurance, where he was most recently chief marketing officer. He also took care of e-commerce.
Bharat Puri, managing director, Pidilite Industries said, "We are delighted to welcome Manish Dubey to the Pidilite family. His deep expertise in branding, digital marketing, and leadership will undoubtedly strengthen our marketing strategies and contribute to our continued success."
Dubey said, “Pidilite's focus on building iconic brands and solid customer connect keeps them at the industry forefront. I'm excited to join the company and use my experience to further drive impactful marketing and digital strategies.”
He has also had stints with General Mills and Asian Paints.