Campaign India Team
Oct 10, 2019

Piramal hands digital mandate of consumer products division to Havas Media

The account was won following a multi-agency pitch

Piramal hands digital mandate of consumer products division to Havas Media
Havas Media has won the digital duties of Piramal Enterprises' consumer products division. The pitch was jointly won by Havas Media and Havas Life Sorento.
 
The mandate includes social media, content, ORM, SEO and website duties for 22 brands across categories such as skin care, vitamins and nutrition, antacids, analgesics, gastro-intestinal and baby-care. 
 
Mohit Joshi, MD, Havas Media Group, India, said, “We are delighted to be partnering with a renowned meaningful brand like Piramal that caters to the Indian self-care market with a purpose to improve people's lives by offering products that address their routine-disruptors. Havas with its combined capabilities from creative, media and healthcare divisions, manifested in our village together model, will aim to provide the best consumer-centric solutions to the client. Based on the philosophy of 'doing well and doing good', Piramal Group is known to create long-term value for its stakeholders and the community at large, and we are delighted to be their trusted torchbearers in this journey.”
 
The account will be handled by the Mumbai office of Havas.
 

 

Source:
Campaign India

Related Articles

Just Published

1 day ago

Tata Power’s AI Christmas campaign: Magic or ...

The ad reveals how AI is shaping the future of advertising—raising questions about its role in breaking creative boundaries and delivering truly unique narratives.

1 day ago

Indian research and insights industry reaches $3.2 ...

The industry grew 12.6% to $3.2B in FY2024, projected at $3.4 billion by FY2025, fuelling data-driven brand strategies.

1 day ago

Newly-launched Whoppl Bharat aims to bridge India’s ...

This division from Mumbai-based content-to-commerce company tries to empower brands to connect authentically with India’s diverse tier 2 and 3 markets.

1 day ago

Former GroupM China executives to face Shanghai ...

EXCLUSIVE: The trio will appear before Shanghai's Intermediate Court next week, marking the latest chapter in the bribery scandal that rocked WPP's GroupM China in October last year.