Campaign India Team
Apr 14, 2023

ReBid launches AI assistant ​​for ad campaigns

Aims to help advertisers make data-driven decisions to optimise campaigns and improve return on ad spend across programmatic platforms

ReBid launches AI assistant ​​for ad campaigns
ReBid has announced the launch of a new GPT-based AI assistant for advertisers. 
 
This AI offering will analyse past campaign data from over 20 ad tech platforms as it aims to provide advertisers with insights across multiple metrics and dimensions with just a few prompts.
 
The AI assistant will also help advertisers make data-driven decisions, optimise campaigns and improve ROAS (return on ad spend) across platforms such as Google, Meta, Twitter, LinkedIn, DV360 ads, and other programmatic platforms.
 
Rajiv Dingra, founder and CEO, ReBid, said, "This new AI assistant will revolutionise the way advertisers analyse and optimise their ad campaigns. With just a few prompts, advertisers can access deep insights that would have previously taken days or even weeks to uncover.”
 
Dingra added, "At ReBid, we are committed to providing our customers with the best advertising solutions and helping them achieve their business objectives through effective advertising strategies. Our new AI assistant is a testament to this commitment and we are confident that it will deliver significant value to our customers."
 
Ashish Bhasin, chairperson and co-founder, ReBid, said, "As the ad tech industry continues to grow and evolve, it's becoming increasingly important for advertisers to have access to innovative tools that help them stay ahead of the curve. ReBid's new GPT-based AI assistant is a game-changer, providing advertisers with unprecedented insights and analytics that will help them optimise their campaigns and drive better results."
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 hour ago

WPP mandates four days per week in office

The change to the global guidelines will apply across WPP's operations.

1 hour ago

Manas Lahiri returns to Havas India in newly-created...

This is his second stint at the agency; he had previously held several positions within the group, including managing director of Havas Creative India.

2 hours ago

81% of Indian consumers expect brands to adopt gen ...

Adobe’s research found that 53% of buyers want AI-led efficiencies to translate into affordable products, exceeding consumer preferences in Australia and Japan.

3 hours ago

OMG India certifies 100 LinkedIn Marketers, sets ...

Its #OMG100Insiders initiative upskills marketers with LinkedIn certifications, enhancing ROI-focused strategies and future B2B leadership.