Hansa Research has announced the appointment of Sandeep Ranade as executive vice president and national head of quantitative research. He moves from Kantar, where he was executive director and head of media for the South Asia region.
Praveen Nijhara, CEO, Hansa Research, said, “We are pleased to welcome Sandeep to our organisation. His vast experience will further help advance our research expertise and deliver more valuable insights to our clients. I’m confident he will play an important role in Hansa’s growth in the coming years.”
Ranade said, “I am excited to be a part of the Hansa Research Group. Being the largest consumer insights company in India, Hansa is known in the research industry for its innovative and path breaking studies. I look forward to working with the team who has pioneered some benchmarks in the market research industry.”
In a career spanning 27 years, he has also worked with Ipsos, The Nielsen Company, Heinz and GroupM.
Last week, the RK Swamy Hansa Group and BBDO India announced a demerger.