Santosh Padhi, Divya Radhakrishnan on Dubai Lynx 2010 jury

Santosh Padhi (pictured), chief creative officer and co-founder, Taproot India will be part of the Dubai Lynx 2010 jury.

In addition, Divya Radhakrishnan, president, TME, will be a part of this year's Media jury.

Commenting on his appointment in the jury, Paddy said, "If you see in last couple of years, the creative standard of Middle East is getting better and better. I have seen some great insightful work coming out from that region, in the past. It's a great honour to be part of such a jury, where some of the best minds of the world are coming together to fight for the right set of ideas. It will be a great experience for me to judge across the variety of categories right from Print, Outdoor to Television and Radio to Craft to Interactive."

Other jury members include Michael Canning, senior creative, Leo Burnett, Australia, Claudine Mergaerts, senior art director, Euro RSCG, Brussels Belgium, Andrew Whitehouse, executive creative director, FoxP2 South Africa, Javier Valero, creative director, JWT Delvico, Spain, Gerry Human, executive creative director, Unilever Worldwide, O&M United Kingdom.

Amir Kassaei, chief creative officer, DDB Group, Germany will be chairing the TV/Cinema, Print, Outdoor and Radio jury. The Integrated jury will be chaired by David Nobay, creative chairman of Droga5 in Australia and president of the Direct, Sales Promotion and Interactive Jury. The Integrated jury will be made up of members of the other three juries, including presidents Kassaei and Barry Cupples.

Together, they will meet in Dubai in March to judge, discuss and award the best creative work and ideas of the region.