Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Jul 25, 2023
Snap's APAC president Ajit Mohan on building a performance business to regain ad dollars
In his first wide-ranging interview since joining Snap at the start of 2023, Ajit Mohan sits down with Campaign to discuss how the platform focuses its efforts on the bottom-funnel approach and where it wants to play in the generative AI space
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Digital
Nov 04, 2022
Ajit Mohan joins Snap
Digital
Aug 23, 2023
Pulkit Trivedi moves to Snap
Just Published
Advertising
1 day ago
Magnite upgrades SpringServe video platform
The platform now combines its ad server and SSP to enhance programmatic efficiency for CTV and OTT players.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 day ago
How ASICS India is turning footprints into funnel ...
From gait scans to geo-targeted ads, the sporting goods group laces together tech, retail, and events to chase India’s growing base of runners.
Research and Rankings
1 day ago
M&A deals continued to decline in 2024: COMVergence
Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.
Advertising
1 day ago
Personalisation gives 40% higher conversion to ...
India sees 163% revenue growth from contextual marketing campaigns in 2024, according to WebEngage trends report.
