Campaign India Team
Nov 24, 2008

Sulekha.com revives the ancient art of Patta Chitra Katha

Sulekha.com has launched a new integrated campaign 'Aaj ka Arjun' which uses the art of Patta Chitra Katha (a traditional folk art of storytelling featuring illustrations of characters from Indian mythology, hand printed on sun dried leaves). The campaign has been designed by JWT.

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