Swati Mohan has been appointed as the new vice president - programming and operations for FOX International Channels and NGC Network India. Mohan will be responsible for programming and operations for the bouquet of channels under the company in India, including National Geographic Channel, FOX Traveller, Baby TV, Nat Geo Wild, Nat Geo Adventure, Nat Geo Music and National Geographic Channel HD.
Prior to this, Mohan was with Maxus where she worked as national director - entertainment, sports and partnerships.
On the announcement, Keertan Adyanthaya, managing director, FOX International Channels and National Geographic Network India, said, “Swati comes with a vibrant tapestry of experience in creating content for successful brands. I am confident that she will bring this experience to play in creating engaging and relevant shows for our suite of channels and strengthen them even further.”
Mohan commented, “I am extremely thrilled to be associated with the Fox International bouquet of channels. National Geographic Channel and Fox Traveller are the gold standard in their respective genres and I will strive to create a great line up of international and locally produced content that will enhance the appeal of these channels in India."
Mohan comes on board with 12 years of experience in the industry. Beginning her career as a copy writer at Ogilvy & Mather, she went on to making content for television as an executive producer at FBC Media and Endemol. Her last five years at Group M across Mindshare and Maxus, has had her develop the space of brand building with the aid of specially created content for many advertisers across the country. She also has a Masters degree in Film and Television from Goldsmiths College, London.