Tata to replace Vivo as the lead IPL sponsor
Vivo's five-year deal to sponsor the tournament ends two years ahead of schedule
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Radio ad volumes rise by 2%; services lead during ...
Total number of advertisers grows by 10%; Gujarat leads states with 18% share, finds AdEx India's report on radio advertising during January-September 2024.
Agencies dominate 60% of digital marketing openings ...
India witnesses rise in digital marketing jobs at the entry level in 2024; roles in programmatic advertising show rapid growth, finds a Kraftshala study.
Cross-channel marketing 2025: Breaking barriers, ...
Cross-channel marketing has transitioned from being just another buzzword to becoming indispensable in delivering customers cohesive and personalised experiences, says the vice president for data science at CleverTap.
Amazon MX Player, Glance partner to expand brand ...
With this tie-up, Amazon's MX Player content will reach to over 23.5 crore smart lock screen users of Glance in India.