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It was in 1977, a gawky young man walked up and down the stairs of Shah House, Colaba at least three times before he mustered the courage to step inside for an interview with none other than The Man; A man who was then considered as a brain to reckon with and stood tall amongst contemporaries like Subhash Ghoshal, Ayaz Peerbhoy and the like.
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The mandate includes strategic communications, digital outreach and narrative-building for the organisation as it works to establish industry-wide standards.
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