Marketing Opinion
Dhananjay Khanna
May 04, 2022

Toon in with Dhananjay

Dhananjay Khanna, a designer at United Airlines, shares a weekly cartoon with Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Colgate and Ogilvy on cracking the snacking code in toothpaste marketing

2 Colgate and Ogilvy on cracking the snacking code in toothpaste marketing

Rakesh Thukral succeeds Warren Fernandez as Edelman’s APAC CEO

3 Rakesh Thukral succeeds Warren Fernandez as Edelman’s APAC CEO

Weekend Fun: The Blue Film Festival

4 Weekend Fun: The Blue Film Festival

An insider’s playbook to PR crisis mitigation

5 An insider’s playbook to PR crisis mitigation

Marketers bet big on brand-building, not just quick wins

6 Marketers bet big on brand-building, not just quick wins

FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

7 FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

Bisleri’s retro revival targets Gen Z with nostalgia and sustainability

8 Bisleri’s retro revival targets Gen Z with nostalgia and sustainability

Understanding the nudge-sludge dynamic in marketing

9 Understanding the nudge-sludge dynamic in marketing

Hong Kong Tourism Board looks to revamp “A Symphony of Lights” attraction with new show curator

10 Hong Kong Tourism Board looks to revamp “A Symphony of Lights” attraction with new show curator

Related Articles

Toon in with Dhananjay
Opinion
Aug 10, 2022
Dhananjay Khanna

Toon in with Dhananjay

Toon in with Dhananjay
Marketing
Aug 03, 2022
Dhananjay Khanna

Toon in with Dhananjay

Toon in with Dhananjay
Marketing
Jul 27, 2022
Dhananjay Khanna

Toon in with Dhananjay

Toon in with Dhananjay
Advertising
Jul 20, 2022
Dhananjay Khanna

Toon in with Dhananjay

Just Published

Rural consumption continues to outpace urban markets in India’s FMCG sector
Research and Rankings
6 hours ago
Campaign India Team

Rural consumption continues to outpace urban ...

The latest data from NielsenIQ indicates that rural areas have become the primary driver of consumption growth in the FMCG sector, a reversal of previous trends where urban centres led growth.

Havas to offer staff up over $40 million in incentives as it lines up Dutch stock market debut
Advertising
6 hours ago
Gideon Spanier

Havas to offer staff up over $40 million in ...

Bosses could get extra $8 million in cash bonuses for working on separation from Vivendi, prospectus reveals.

FCB/SIX India announces key senior leadership appointments amid expansion
Advertising
8 hours ago
Campaign India Team

FCB/SIX India announces key senior leadership ...

Since its launch in 2023, the agency’s staff has tripled, now numbering approximately 170 team members.

Trump’s victory isn’t just America’s crisis—it’s a global marketing lesson we ignore at our own peril
In-Depth
8 hours ago
Rahat Kapur

Trump’s victory isn’t just America’s crisis—it’s a ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.