Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Oct 18, 2013
Tripti Lochan’s blog: A brand = its marketing
Arguing that the ‘advisory’ addressing foreign women tourists on the Incredible India website is doing more harm than good, the author presents an alternative
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Advertising
Sep 04, 2014
VML Qais names Preethi Sanjeevi CMO
Advertising
Jan 18, 2014
Things They Like: Tripti Lochan
Just Published
Marketing
55 minutes ago
How to be GEO-ready in 2026
The future of discovery won’t be a search result. It will be a conversation, one where AI decides whose voice to amplify.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 hour ago
Senco Gold & Diamonds launches new wedding ...
The campaign captures a bride's emotional journey as she prepares for a new chapter, highlighting the intimate relationship between bridal jewellery and personal expression.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 hour ago
Huggies India spotlights wetness issue with new ...
This character was designed to personify the unseen wetness that can cause discomfort to babies.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
2 hours ago
Havas expands data expertise with acquisition of Unnest
Havas will merge Unnest’s engineers with CSA Data Consulting, DBi and TED Consulting, forming a 120-strong French data unit.
