Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 1-10 December.
Ujjivan Small Finance Bank Limited
Shares: 649
Likes: 1,103
Amway India
Shares: 618
Likes: 32,469
Vicks India
Shares: 471
Likes: 61,181
Doublemint India
Shares: 186
Likes: 14,735
Eastea
Shares: 152
Likes: 233
Reliance General Insurance
Shares: 123
Likes: 9,292
Manforce Condoms
Shares: 113
Likes: 18,720
TVS NTORQ
Shares: 88
Likes: 4,791
ICICI Pru Life
Shares: 80
Likes: 28,034
Welspun Flooring
Shares: 78
Likes: 46
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