Campaign India Team
Sep 11, 2018

Viacom18 expands Raj Nayak, Ajit Andhare, Manisha Sharma and Nina Jaipuria's roles

They will report to Sudhanshu Vats

Viacom18 expands Raj Nayak, Ajit Andhare, Manisha Sharma and Nina Jaipuria's roles
Viacom18 has announced a management restructuring. 
 
Manisha Sharma, who was in charge of Colors, has been elevated as chief content officer - hindi mass entertainment. She will be heading both Colors and Rishtey. 
 
Nina Jaipuria's mandate has been expanded to hindi and kids TV network. She was in charge of the kids cluster prior. 
 
Raj Nayak, chief operating officer, Viacom18, will be heading the entire network's revenue. 
 
Ajit Andhare has got the expanded role of COO, Viacom18 Studios. His mandate is to steer Viacom18 Motion Pictures’ foray into national and regional cinema and digital content production.
 
All the above will report into Sudhanshu Vats, group CEO and MD, Viacom18.
 
Vats said, “The first decade of Viacom18 marked the hyper-growth phase for us with ~50X growth in topline. In order to make Viacom18 future-ready and dial up growth across different lines of business, it is imperative to drive synergies, leverage scale and build content capabilities across screens. As we step into our next phase, it is important that we shape an organizational structure that allows us to retain the garage-nimbleness that got us here while enabling Viacom18’s independent business lines to leverage the synergies that consolidation brings. Integrating our revenues  and building content engines to cater to multiple screens across India, under the above leaders, is an important step towards a forward-looking organisation.” 
 
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

89% of CMOs predict growth in their marketing ...

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

1 day ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

1 day ago

Parle’s ‘GIF it a go!’: A sweet play on connection ...

The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.

1 day ago

VdoCipher introduces live streaming services to ...

Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.