Weekend Wrap: 14 October 2016

Kantar IMRB appoints Paru Minocha 

 

Kantar IMRB has announced the appointment of Paru Minocha as head of qualitative business unit. Minocha has taken over from Rohini Abraham, who has moved on. Minocha joined in September 2016 and is based in Mumbai. In a career spanning more than 20 years, she has worked with MARG, Synovate and Ipsos.

 

Edelman ropes in Sachin Talwalkar

 

Edelman has announced the appointment of Sachin Talwalkar as regional executive creative director, South Asia, Middle East & Africa (SAMEA). Talwalkar is based in Mumbai and reports to Gavin Coombes, managing director of Edelman Digital APACMEA and Rakesh Thukral, managing director, Edelman India. Prior to this, Talwalkar was working with Commonwealth/McCann in Mumbai as executive creative director, Apac .

 

Viacom18 rolls out WAVE

 

Viacom18 has launched a new women-centric program titled WAVE – Women at Viacom18. Through WAVE, the network acknowledges that women in the workplace have to face different set of concerns compared to their male colleagues. The program focuses on four pillars – safety, wellness, life events and career development with various interventions under each.​​

 

WATConsult announces launch of Innowat 

 

WATConsult has announced the launch of an innovation lab, Innowat, at its Mumbai office. The lab is designed to 'use technology, invent and craft innovative products to transform brand experiences and engagement'. A statement from the agency informed that Rajiv Dingra, founder and CEO, WATConsult, currently heads this three-member team, but a face for the unit could soon be named. It further added that the lab has been in place for almost a year.