
Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
In what must be a worrying development for the suits at STAR India, flagship channel STAR Plus was relegated to the third spot in the GEC stakes, while Colors, without the deliveries from Bigg Boss taken into account, remained in the top slot. For week 40, Colors delivered 270 GRPs (TAM, HSM, CS 4+) while Zee jumped to 251 GRPs. STAR Plus was at 236 GRPs. Other perfromances included Sony at 148 GRPs, NDTV Imagine at 102 GRPs and SAB TV at 64 GRPs.Track GECs' performance in 2009:
Contact Customer Support at
[email protected]
or call+91 022 69047500
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
The platform now combines its ad server and SSP to enhance programmatic efficiency for CTV and OTT players.
From gait scans to geo-targeted ads, the sporting goods group laces together tech, retail, and events to chase India’s growing base of runners.
Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.
India sees 163% revenue growth from contextual marketing campaigns in 2024, according to WebEngage trends report.