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In what must be a worrying development for the suits at STAR India, flagship channel STAR Plus was relegated to the third spot in the GEC stakes, while Colors, without the deliveries from Bigg Boss taken into account, remained in the top slot. For week 40, Colors delivered 270 GRPs (TAM, HSM, CS 4+) while Zee jumped to 251 GRPs. STAR Plus was at 236 GRPs. Other perfromances included Sony at 148 GRPs, NDTV Imagine at 102 GRPs and SAB TV at 64 GRPs.Track GECs' performance in 2009:
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