Campaign India Team
Sep 11, 2023

Moves and wins roundup: Week of 11 September

See the latest news in the marcomms world, including updates from AnyMind, Dentsu Creative, Clensta, Max Healthcare, Morris Garages India, PivotConsult, Signpost India, Sociowash, The Marcom Avenue and Verve Media

 

Campaign compiles a new 'Move and win roundup' as each week progresses. 
This edition will cover 11-15 September.

 

Anuj Rathi joins Jupiter 

 

Jupiter has announced the appointment of Anuj Rathi as chief product and marketing officer. He will be lead product, design, growth and marketing for the savings and investments app. Rathi moves from Swiggy, where he was ex - senior vice president of revenue and growth. In a career spanning over 18 years, he has also worked with Snapdeal and Flipkart, among others.

 

Nikhil Sharda moves to The Marcom Avenue

 

The Marcom Avenue has announced the appointment of Nikhil Sharda as assistant vice president. He moves from Media Mantra, where he was vice president. He has also worked with FrogIdeas and AdGlobal360. 

 

Lead appoints Sociowash

Sociowash has bagged the social media mandate for Lead in a multi-agency pitch. As per the mandate, Sociowash will be responsible for boosting the edtech’s social media presence and increasing the brand's visibility from the agency’s Mumbai office.

Torrent Pharmaceuticals appoints Dentsu Creative

 

Dentsu Creative India has bagged the digital creative mandate for Shelcal and Unienzyme, from the parent brand Torrent Pharmaceuticals. The account was won post a multi-agency pitch and will be handled by Dentsu Creative's Mumbai office. The agency will be responsible for the brand's digital presence and creative growth strategy. 
 

Ashish Mishra joins Clensta


Ashish Mishra has joined Clensta as co-founder and chief business officer. Mishra will helm Clensta’s retail and online sales channels and support the international, institutional and alternate channels of the personal care brand. He moves from Honasa Consumer ( Mamaearth) where he was senior vice president - offline ( GT and MT ) and international business. In a career spanning almost two decades, he has also worked with VLCC personal care, Mediacom, Reliance Communications, and Bharti Airtel among others.

 

KFC gets PivotConsult for MarTech 

 

KFC India has announced its partnership with PivotConsult, the MarTech arm of PivotRoots - a Havas Company. With this association, the agency will be responsible for deploying data-driven customer segments and campaigns for KFC India, enabling the brand to deliver an enhanced customer experience. The account was won post a multi-agency pitch and will be handled by PivotRoots Delhi office. 

 

Signpost India appoints Sajesh Raghavan

 

Signpost India has announced the appointment of Sajesh Raghavan as chief operating officer. He moves from The Hindu Business Line, where he was business head. Ina  career spanning two decades, he has also worked with American Express, Ten Sports, The Indian Express and Tata Teleservices. 

 

Mayank Mathur joins Max Healthcare

 

Mayank Mathur has joined Max Healthcare as senior vice president – marketing. He moves from Apollo Hospials, where he was senior general manager - brand and integrated marketing communications (Apollo growth and revenue eam). In a career spanning over 16 years, he has also worked with JK Lakshmi Cement, Apollo Hospitals, SRL Diagnostics (Subsidiary of Fortis Healthcare) and Bharti Airtel.

 

Abhishek Malhotra joins Morris Garages India

 

Abhishek Malhotra has joined Morris Garages India as brand lead - EVs. He moves from Unacademy, where he was associate director - brand marketing. Malhotra updated his LinkedIn profile to reflect his move. In a career spanning over 14 years, he has also worked with Airtel and ITC, among others.  

 

Arjun Paramhans moves to AnyMind Group

 
AnyMind Group has announced the appointment of Arjun Paramhans as director, strategy and influencer management for its influencer marketing platform, Anymind. He moves from Verse Innovation. In a career spanning 13 years, he has also worked with Dentsu Webchutney, Big FM and Viacom18. 
 

Voyaah.com appoints Verve Media

 

Verve Media has bagged the digital mandate for Voyaah.com. The agency will be responsible for the brand's SEO and SEM offerings to amplify its digital footprint. The account was won post a multi-agency pitch and will be handled by Verve Media's Mumbai office. 

 

 

Source:
Campaign India

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