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VdoCipher introduces live streaming services to support India’s digital content boom
Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.
FICCI Frames 2024 day one: OTT, content personalisation and CTV emerge as this year's hottest topics
The inaugural day of the 24th FICCI Frames forum delved into the transformative power of India's OTT sector, and engaged in dynamic discussions exploring growth forecasts across the digital, gaming and out-of-home advertising domains
Year-ender 2021: ‘We shall see a Metaverse radio world’- Abraham Thomas
We ask industry leaders for their learnings from 2021, and an outrageous prediction for the year to come
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75% of Indian sports fans use social media over broadcast services for content: Grabyo report
94% of fans in India want to switch to online streaming platforms exclusively
Goafest 2018: It's raining awards but no Grand Prix in sight
Awards announced in six categories but there is still a drought of Grand Prix awards after two days of the three day festival
Mixed reactions to TRAI cap on duration of television advertisements
Industry reacts to TRAI's regulation capping advertising time at 12 minutes per hour
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