Campaign India Team
Apr 07, 2020

Film industry helps Amitabh Bachchan find his sunglasses

Watch the film produced by Prasoon Pandey and Amitabh Bachchan here

Sony Pictures Networks' 'Family' was unveiled at 9:00 pm across the network on 6 April. The film featured Amitabh Bachchan, Rajnikanth, Ranbir Kapoor, Priyanka Chopra, Alia Bhatt, Chiranjeevi, Mohanlal, Mammootty, Sonalee Kulkarni, Shiv Raj Kumar, Prosenjit Chatterjee and Diljit Dosanjh.    
 
The film looks to deliver the message of stay home and stay safe along with how Sony Pictures Networks and Kalyan Jewellers are helping the sustenance of daily wage workers associated with the entertainment industry.
 
The film was produced by Prasoon Pandey (Corcoise Films) and Bachchan. 

 

Source:
Campaign India

Related Articles

Just Published

10 hours ago

Coca-Cola faces backlash for ‘ugly’ AI-generated ...

Has the magic been lost? Netizens call it "deeply uncanny," "soulless," and even "garbage," questioning whether technology can truly capture the spirit of the holidays.

10 hours ago

Agency of the Year 2024: Shortlists announced

See the full shortlist for the 2024 Campaign Asia-Pacific Agency of the Year awards here. Tickets are limited, we encourage you to secure your spot fast.

10 hours ago

Reliance Disney merger: A game-changer for ad ...

SOUNDING BOARD: While the merger could potentially reshape OTT advertising with premium targeting, the reduced ad inventory raises challenges for agencies, limiting their negotiation leverage.

12 hours ago

Moves and wins roundup: Week of 18 Nov

Our weekly news roundup includes the latest appointments and account wins from Art-E, Crayons Advertising, RMSI and more.