Greenpeace brings back the "iAmsterdam" sign (sort of) in an eco-friendly campaign.
After city officials removed the "iAmsterdam" sign from the footsteps of the Dutch capital’s Rijksmuseum, Greenpeace reinstalled the selfie hotspot with an eco-savvy twist.
Amid the bustle of intrigued tourists, a 23 meters wide and 3 meters high "iAmazonia" sign was erected in hopes of bringing attention to another icon at risk of disappearing – the fast dwindling Amazon rainforest.
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