Campaign India Team
Feb 09, 2015

AIR to broadcast WC commentary; invites advertisers

To broadcast across primary and FM Gold channel stations

AIR to broadcast WC commentary; invites advertisers

All India Radio has announced that it has won the exclusive rights for radio commentary of ICC World Cup 2015.

An official statement said, "Akashvani has got the exclusive rights for the broadcast of radio commentary for the ICC Cricket World Cup, 2015."

"AIR is going to broadcast commentary of matches that are played by India and some of the matches involving neighbouring countries. It will also broadcast (commentary of) all the matches that will be played from quarter-finals stage onwards," it further added.

The rates for spots have been released.

Advertisements through commercial spots of 10 seconds duration will be put up on identified primary channel stations across the country/FM gold channel at Delhi, Mumbai, Kolkata and Chennai.

Source:
Campaign India

Related Articles

Just Published

1 day ago

89% of CMOs predict growth in their marketing ...

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

1 day ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

1 day ago

Parle’s ‘GIF it a go!’: A sweet play on connection ...

The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.

1 day ago

VdoCipher introduces live streaming services to ...

Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.