Anant's blog: Oops, they did it again

The Economic Times broke the Abbys winners on the front page, just as they did last year. Well done, ET.

I only wish you were as efficient and persevering and farseeing in your core areas (the market capitalisation lost in the 480 point drop in the Sensex yesterday is bigger than the entire advertising and media industries).

So I wish you could have told us, last June, that the Sensex would tank to the 6000 mark.

I wish you could have warned us, last June, that the dollar would hit Rs. 50.

I wish you could have told your own management that newsprint prices would go through the roof.

I wish you could have warned us of how the subprime crisis would hit the US, and how the effect of that would travel faster than the speed of sound across the globe.

I wish you could have suggested, last November, that all of us bought gold.

I wish you could have warned Mr. Chidambaram that oil would reach over $140 a barrel and then come crashing down to where it is today.

I wish you could have warned us that there was something amiss at Satyam before Mr. Raju himself chose to come clean on the issue.

I wish you could have warned the big reality companies of the impending collapse of the real estate market.

I wish you could have warned consumers on where the interest rates on home loans were headed.

That’s valuable breaking news. Breaking the Abbys winners is not.

More than sad. It’s pathetic.

For those who weren’t at Goafest last year, here’s what I wrote on ET’s breaking last year’s results: http://www.campaignindia.in/blog/et_and_ad_club_have_their_knickers_in_a_twist