![Boddess Beauty onboards Sharad Sharma](https://cdn.i.haymarketmedia.asia/?n=campaign-india%2fcontent%2f20220921124640_800px+520px+_24_.png&h=570&w=855&q=100&v=20170226&c=1)
Boddess Beauty has appointed Sharad Sharma as chief business officer.
He will be responsible for building and expanding the beauty-tech retailer across omni channel platforms, along with its offline expansion into new tier cities across the country.
Prior to this, he was junior vice president and head, digital commerce, onmi channel at Havells India.
Sharma said, “I am elated to be a part of the aspiring Boddess Beauty team that aims at bringing about a much-needed change, ease and innovation in the beauty omni-channel space. We are one of the fastest growing businesses with solid fundamentals. Even in the current market landscape we are bringing a new approach to beauty driving valuable business with high-quality differentiation. The focus will be on associating with premium international and home-grown brands and bringing them closer to the Indian consumers while creating an environment that endorses the new dynamics of the beauty and retail sector. I am looking forward to contributing to this thriving organisation and further strengthening the brand’s upcoming retail expansion.”
With over 25 years of experience, he has also worked with companies like Welspun, Tata Consultancy Service (TCS) and Times Internet.