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After winning a Grand Prix in the Direct Lions category last year, its safe to assume that one expected to see a good performance from India in this category this time around as well. India, however, did not bag even a single metal this year in Direct, which was a big disappointment.
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Wavemaker, Spark Foundry, PHD emerge as top media agencies, finds New Business Barometer 2024 report by COMvergence.
Names Dan Hagen as the group’s global chief data and technology officer and Jamie Seltzer as the global chief data and technology officer for HMN.
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Group has shifted towards non-advertising specialisms.