Campaign India Team
Jun 05, 2013

Cannes Rewind: JR and Paul Adams

Watch what JR, an international artist and Paul Adams, global head - brand design, Facebook have to say

Cannes Rewind: JR and Paul Adams

Through the International Festival of Creativity, Cannes' YouTube page, we bring to you a series of ‘Cannes Learnings’ from 2012.

Here we feature snapshots from JR and Facebook's global head of brand design, Paul Adams' sessions at last year’s Festival.

In his session the artist JR shares a story about what happened when Zevs 'kidnapped' an advert that David Lachapelle shot for Lavazza.

 

Adams shares the four rules of engaging people on Facebook.

 

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

19 hours ago

When corporate chaos takes a day off

AMD’s Zen Mode film imagines an office where pressure disappears by using calm, not jargon, to make enterprise tech feel human.

22 hours ago

EBITDA targets and vowel-free branding drive ...

The martech agency is executing a 26-company acquisition roadmap to achieve a 100-crore profit benchmark for its public market debut.

23 hours ago

Roast me, please! When brands laugh at themselves

Brands are turning online jokes into campaigns that celebrate authenticity, confidence and agility.

23 hours ago

2025 Rewind: A year in meme marketing, Asia edition

In Asia, brands are letting loose with slightly unhinged, super local, and totally uncorporate speak online. See more than just '67' in Campaign's collection of 2025's best brand memes.