Campaign India Team
Jun 05, 2013

Cannes Rewind: JR and Paul Adams

Watch what JR, an international artist and Paul Adams, global head - brand design, Facebook have to say

Cannes Rewind: JR and Paul Adams

Through the International Festival of Creativity, Cannes' YouTube page, we bring to you a series of ‘Cannes Learnings’ from 2012.

Here we feature snapshots from JR and Facebook's global head of brand design, Paul Adams' sessions at last year’s Festival.

In his session the artist JR shares a story about what happened when Zevs 'kidnapped' an advert that David Lachapelle shot for Lavazza.

 

Adams shares the four rules of engaging people on Facebook.

 

Source:
Campaign India

Related Articles

Just Published

45 minutes ago

Is hype marketing really worth it?

Hype on its own is fleeting, but hype built on community and authenticity can shape a brand’s future.

1 hour ago

The 2025 Wrap: How have creative formats and ...

The shift towards hijacking culture and the new focus on 'how' creative work is done to make brands part of the cultural story.

3 hours ago

WPP Media leads integrated media strategy for ...

WPP Media has been appointed to manage Orient Electric’s integrated media mandate across channels, aligning creativity, data and performance to support business growth.

16 hours ago

Parikshit Bhattaccharya expands creative leadership ...

Expanding upon his current remit as CCO of BBH India, Bhattaccharya will drive Propagate India’s creative vision and sharpen its digital craft.