Cossouq has announced the appointment of Chimp&z Inc for its public relations duties.
The agency will be responsible for brand-building through public relations solutions.
The account was won post a multi-agency pitch and will be handled by Chimp&z Inc’s Mumbai office.
Meet Jatakia, director, branding and marketing, Cossouq, said, “At Cossouq, we place a high value on building an equal and inclusive environment. We’re working towards creating a world void of all those gendered, age-restrictive, and regressive shackles around self-expression. And, when you have common core values & ideals, the collaboration becomes a lot more rewarding. With sustainability & inclusivity at the forefront of our business, we knew hiring Chimp&z Inc as our PR agency would be a no-brainer.”
Sumitro Sircar, associate business director - public relations, Chimp&z Inc, said, “It’s honestly a privilege to be associated with a brand that is so in tune with what it stands for. With its strong values and ideologies, Cossouq I believe is well on its way to becoming a groundbreaking e-com platform and will surely bring disruptions in the beauty industry. We will ensure Chimp&z Inc’s PR expertise will help Cossouq get the right spotlight it deserves so it can reach the right audiences through the right media.”