Criesse to handle PR duties for FranklinCovey

Criesse Communications, a public relations and brand strategy firm, has been appointed as PR counsel to FranklinCovey South Asia (FCSA). FranklinCovey is a firm that helps companies grow by increasing the power of their workforce to focus in executing their business priorities. Their clients includeFortune 100 and Fortune 500 companies.

The account will be handled by Dennis Taraporewala (pictured) and his team.

Criesse has been in India for close to 5 years now and has a client list that includes Mid-Day, o2 Vodka, Alcatel and Radio One.

Commenting on the development, Dennis Taraporewala, director, Criesse Communications, said, “It’s an honour to be charged with the responsibility for representing such a stellar international brand such as Franklin Covey. Criesse believes in delivering effective communication strategies firmly rooted in the brand. Our growth is purely based on word of mouth recommendations from happy clients, and is a testament to the service we provide.” 

Rajan Kaicker, chairman of FranklinCovey South Asia, said, “FranklinCovey is a brand that is the leader globally in knowledge consulting. We appreciate the unique mix of experience, skill and personal attention that Criesse provides. We believe that Criesse will be the perfect partners for our PR and brand strategy requirements.”