Campaign India Team
Jul 20, 2011

GEC Ratings: Star Plus and Colors gain; Sony catching up on Zee

Zee TV manages to retain third spot with just 3 GRPs

GEC Ratings: Star Plus and Colors gain; Sony catching up on Zee

The ratings for Week 29 have presented a bright picture for Star Plus and Colors, where both of them gained GRPs. Zee weakened a bit to close just three GRPs ahead of Sony to retain its third spot.

Star Plus continues to lead the pack with 320 GRPs, an increase from 309 GRPs registered last week. Colors gained 19 GRPs over the week to register 271 GRPs. Zee TV slipped from 193 GRPs to 185 GRPs, and managed to cling on to the third spot. Sony, though it slipped two GRPs, to end the week at 182 GRPs.

SAB TV gained marginally to close at 133 GRPs, while Imagine lost heavily to close at 65 GRPs from previous week’s 104 GRPs. Star One registered 37 GRPs, while Sahara One ended the week with 31 GRPs. 

Source:
Campaign India

Related Articles

Just Published

2 days ago

89% of CMOs predict growth in their marketing ...

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

2 days ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

2 days ago

Parle’s ‘GIF it a go!’: A sweet play on connection ...

The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.

2 days ago

VdoCipher introduces live streaming services to ...

Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.