India-SA series wrap, Aston Villa-ManU clash

A long weekend filled with loads of colour and sporting action awaits us. There’s plenty of cricket, football and more Olympics action this weekend.

Fresh from a record breaking win against the Proteas at Gwalior, India will look to make it a series white wash at Ahmedabad in the third and final ODI. Tune into NEO Cricket at 14:30 on Saturday to watch this one.

There’s more cricket to look forward to - a Twenty20 International between Australia and New Zealand. The teams meet at Christchurch, and this one’s live on MAX at 10:30 on Sunday.

For football fans - there's cup final action on Sunday. Aston Villa will look to upset defending champions Manchester United. The game kicks off at 20:30 hrs and Zee Sports is the channel to tune into for this one.

There’s more football action over the weekend, in the form of the Barclays Premier League.

On Saturday, table toppers Chelsea begin the action this weekend when they host fellow big spenders Manchester City. ESPN brings us this game, kicking off at 18:10. This will be followed by Bolton hosting Wolverampton Wanderers at 20:30.

In the late kickoff, Stoke City will look to upset the Gunners when they lock horns at the Britannia Stadium. STAR Sports will telecast this one and the game kicks off at 22:55.

On Sunday, the in-form Everton will try to continue their good run of results, when they travel to North London to face Tottenham. Catch this one on ESPN at 18:30. Fresh from a victory in the Europa cup, Liverpool will play Blackburn Rovers in the second live game on ESPN. This one is at Anfield and kicks off at 20:30.

The winter Olympics continue in Vancouver over the weekend. Catch them live on ESPN over the weekend.

For advertising enthusiasts, there's Storyboard to tune in to, this weekend.

As auto companies, from Toyota to Maruti play it down, Storyboard asks if recalls impact brand equity and get experts to react.

Meet Lowe Lintas' new National Creative Directors and find out what they have in mind for the agency.

Maruti Suzuki's Chairman RC Bhargava talks to Storyboard about his new book - 'The Maruti Story'. There is also Shots Spot and lots of news on Message board only on Storyboard at 8:30 am on Saturday, 11:30 am Sunday and 7:00 pm on Tuesday on CNBC TV 18.