Digital agency Isobar, a part of Aegis Media, has appointed Nilesh Pathak as its chief technology officer.
Shamsuddin Jasani, managing director, Isobar India said, “Nilesh is joining us at a very exciting time in Isobar. Technology will play a key role in our goal to become the most sought after digital agency and Nilesh will play a key role as a member of our senior management team to make this happen.”
Pathak has over 16 years of experience building enterprise software for various domains. He comes to Isobar India from JP Morgan, where his responsibilities included providing technology leadership to its treasury services platforms. Prior to joining JP Morgan, Pathak was one of the co-founders of Vizualize Technologies, which is now called LBi India.
On his new role, Pathak said, “With digital marketing spends on the rise this is perfect timing for Isobar India to be further reinforcing its technical expertise and delivery capabilities.”
Isobar appoints Nilesh Pathak CTO
Prior to his last assignment as VP at JP Morgan, he was one of the co-founders of Vizualize Technologies - now LBi India
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Zepto and boAt's festive ad hits the right note
Quick delivery meets premium sound in Zepto and boAt's witty ad, saving parties and spotlighting festive chaos with humour.
From leaks to locks: Ensuring piracy-free OTT ...
The co-founder and CEO of VdoCipher explains why brand marketers must advocate for DRM to help OTT platforms secure streaming content and boost their own advertising returns.
Radio ad volumes rise by 2%; services lead during ...
Total number of advertisers grows by 10%; Gujarat leads states with 18% share, finds AdEx India's report on radio advertising during January-September 2024.
Spotlight on the 2024 Amazon Ads Partner Awards
As we celebrate the winners and finalists of these now-global awards, we look at how they began, what they stand for, and why they’re important.