Digital agency Isobar, a part of Aegis Media, has appointed Nilesh Pathak as its chief technology officer.
Shamsuddin Jasani, managing director, Isobar India said, “Nilesh is joining us at a very exciting time in Isobar. Technology will play a key role in our goal to become the most sought after digital agency and Nilesh will play a key role as a member of our senior management team to make this happen.”
Pathak has over 16 years of experience building enterprise software for various domains. He comes to Isobar India from JP Morgan, where his responsibilities included providing technology leadership to its treasury services platforms. Prior to joining JP Morgan, Pathak was one of the co-founders of Vizualize Technologies, which is now called LBi India.
On his new role, Pathak said, “With digital marketing spends on the rise this is perfect timing for Isobar India to be further reinforcing its technical expertise and delivery capabilities.”
Isobar appoints Nilesh Pathak CTO
Prior to his last assignment as VP at JP Morgan, he was one of the co-founders of Vizualize Technologies - now LBi India
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
89% of CMOs predict growth in their marketing ...
Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.
'All polish, no punch': Adland reacts to Jaguar’s ...
The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?
Parle’s ‘GIF it a go!’: A sweet play on connection ...
The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.
VdoCipher introduces live streaming services to ...
Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.