Adani Wilmar has announced the elevation of Jignesh Shah as head – media and digital marketing.
His responsibilities will encompass strategic promotion at the overall level, including oil and food portfolios of the company’s flagship brand.
In addition, he will ensure its relevance and resonance in the dynamic FMCG landscape, leveraging his extensive marketing and strategic insight.
Shah will uphold his existing responsibilities as a group product manager - food (associate general manager), overseeing categories such as Soya Nuggets, Sugar, Pulses, and Poha.
He joined Adani Wilmar as an associate manager in 2014 as an associate category manager.
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